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Apparel Designed to Educate and Empower

Every 73 seconds someone in the U.S. is sexually assaulted.

98society is a social enterprise brand, dedicated to offering inspired apparel designed to educate society on the sexual assault epidemic. Each purchase supports preventive programs and survivor services.

Featured collection

98 Seconds Collection

When we launched in 2018, the statistic was 'every 98 seconds someone in the U.S. was sexually assaulted - thus our name. This collection of pieces, were the pieces we launched with. Each has a hidden embroidered message beneath the bottom seam. Just for you.

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A Brave Survivor

"The process of writing out my trauma was extremely therapeutic, and then to have someone resonate with it. WOW. This in and of itself is a perfect example of how powerful 98society is, and will be."

G.N.

A Brave Survivor

"I just wanted to say thank you, writing out my story was really good for me. I forgave and finally felt normal at a family gathering for the first time in 5 years."

T.J.

An Ally

"98society is challenging the way brands have been approaching social justice issues for decades. It's groundbreaking, I look forward to watching them grow."

Dr. Brown